Over time you will receive duplicate requests from all kinds of customers. To find out exactly what type of customer requests a feature, you want to be able to segment those. By filtering for e.g. “High MRR Customer” or “Ambassador” features, you ensure you focus on the right problems of the right customers.
You can edit Segments on the Contacts page in the tab “Segments”.
Better prioritize your roadmap
After you add segments on the People page, you now see them on the Projects page. Find out which kind of customer segment has mentioned which feature next to the Importance score. Click on a segment to quickly filter all projects by it.